Making It Rain – Busy Work vs Income-Producing Activity – Post 209

Today’s topic is Making It Rain, Busy Work versus Income-Producing Activities.

I’m on a crusade – a crusade to create the proper expectations on what it takes to do the business.

I still hear people recruiting with a pitch that the business can be started in four or five hours a week.

Not a chance.

No one builds a network working that kind of schedule.

Sure you can build a small retailer business with those hours, but you can’t duplicate a large network.

To do the business beginning on a part-time basis, you need to put in at least ten to 15 hours a week.

Because once you get a runner or two, they will need you to be available for events and calls, working with some long distance lines and helping out on other things that can’t be done in four or five hours a week.

But that isn’t the real issue…

We can go to your company convention and ask for a show of hands of all the people who work at least ten hours a week and 90 percent of the people have both hands in the air and are moving them like they just don’t have a care!

But here’s the problem with that…

Sorry, kids, but spending five hours chatting on Facebook and sending out some tweets is not really building the business.

Checking your back office every five minutes to see what your volume is and if anyone signed up any new team members is not building the business.

Calling all your frontline people and affirming how “fired up” you are doesn’t get it done.

Organizing your stock of vitamin tablets in alphabetical order on your stock shelves do not make your bonus check go up.

Cleaning off your desk, catching up on your filing, and putting everything in your briefcase in its proper place are all noble activities and you’re sure to get your reward in heaven.

But that’s not what you get paid on.

Remember — we get paid only on the volume produced by products that get to the end consumer.


And we produce volume in only two ways:

  1. Getting prospects to presentations where they join the business.
  2. Getting prospects to presentations where they don’t join the business but they decide to become customers.

Those are the only two activities that you get paid on.

Everything else is a distraction.

And distractions cost you money.

The difference between people who earn a few hundred or thousand dollars a month and those who create financial freedom for themselves is this: how they spend those ten to 15 hours a week initially.

This is what separates the amateurs from the professionals.

Amateurs spend lots of time with busywork.

Professionals dedicate as much of their time as possible to rainmaker activities.

One of the best things you can do to maximize your productivity and income is to plan your week.

Take 45 minutes over the weekend and schedule the following week.

Determine exactly when your ten to 15 hours are going to be and what you are going to do during those hours.

Set aside time for sending out invitations, putting prospects in presentations, and doing follow-up.

These are the rainmaker activities that build volume.

This is not rocket science.

But such planning probably will do more to grow your business than any other single strategy you can implement.

I hope you enjoyed today’s post. If you did please hit the like and subscribe so you get the future posts.  If you would like more information on this topic it comes from a book by Randy Gage called Making the First Circle Work. I encourage you to click on the link I provided and get your copy of the book.

If you want to take your business to the next level and become a pro I also encourage you to get Eric Worre’s book, Go Pro 7 Steps to Becoming a Network Marketing Professional. I have also included a link to that book as well.

To Order Randy Gage’s Book Click Here:

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